Apple’s new iPhone 4S feature could hinder mobile content monetisation

There are two main types of mobile page impression in my book. Firstly, there are page impressions of your full site, that just happen to have been visited from a mobile device. (Mobile phone or tablet device). Secondly, there are page impressions of a mobile optimised site, from mobile devices. You could arguably segment further still, and sayContinue reading “Apple’s new iPhone 4S feature could hinder mobile content monetisation”